Highlight your brand values

Hihiva

Take care of the mobile experience of Millennials
The oldest millennials were teenagers when the first mobile phones appeared, so they are used to communicating via mobile devices. This generation is twice as likely to watch movies and video ads on smartphones as TV ads. This means that you need to reach the Y generation where its members are, i.e. on social media or the YouTube platform.

According to research, as many as 83% of Millennials check whether their values are consistent with brands when interacting with them. For representatives of the Y generation to verify this, you as a company must brag about your values and emphasise them in communication australia mobile phone number on social media and other channels. Thanks to this, your recipients will feel that they are spending money on a valuable product and choose a brand consistent with their way of perceiving the world. You can present your values on social media, on the website on the ‘About us’ page, where you can tell what ideas are close to you.



Work on positive customer experiences
Millennials as a generation are not attached to things – experiences are much more important to them. This is why 65% of Millennials spend their savings on travel and expanding their horizons. Thus, you need to ensure that your recipients feel good on your website or social media and remember the experience with your brand. They may concern the functionality of the website as well as contact with customer service. Therefore, ensure good after-sales service, quick contact and efficient problem-solving.