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Make it easy to pin an element to the screen. So, I fragmented the layout to adapt to what we needed for The Beat, so I was able to use the tools that Ion itself offers. In Ion, we work with a grid of 12 columns. The solution found to have the side menu was to use 3 columns for the menu, and, in the other 9 columns, build the content. Form There’s not much mystery here, most of our creatives in Ion have a form. We just made sure to have a message confirming that the subscription had been sent and to create a segmentation in our CRM for subscribers. Space for the editor’s note Right after the issue’s introduction, we have a “cover letter”, a few words from Rock Content’s co-founder, Vitor Peçanha.
This is an extremely simple layout. But to make it a little more attractive and dynamic from one issue to another, we customized Peçanha’s photo, with different background colors, and alternated between them each issue. Sections with a different layout America Mobile Number List When The Beat started, we already knew that when scrolling the page, the reader would realize that the content was varied. And so we decided that the best option was to change the layout. Interactivity We are talking about Ion, Rock Content’s tool that facilitates the design of interactive experiences. So, of course, we could not fail to add some moments of interactivity to the newsletter.
Reveal Quiz Animations But not everything is perfect Looking at everything we achieved, it seems that all went well in the first version of The Beat. After all, everything we had idealized went live… Well, we managed to put 80% of it live, yes…. but, there’s the other 20%. Reactions In the ‘quote of the week’ section, the content team wanted to enable readers to react to the content, similar to how we do on platforms like Facebook or LinkedIn. After the reader clicks on their reaction, a graph will appear displaying the emotions with which they had the most interactions.
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發表於 11:37:54